Who We Are

Freedom Bakery is a family owned and operated, second generation bakery. Centrally located in the heart of Monterey Bay, we offer birthday cakes to wedding cakes and treats for all occasion. We are also one of the first bakery in the nation to offer Photo Logoed Cookies.

Throughout the 40+ years, we pride ourselves in using quality ingredients. We use 100% Belgian Chocolate and print directly on our cakes and cookies. We don’t use edible paper so there is no starchy after taste and no chance of your photo or logo peeling.

Grandpa Tony opened shop on Freedom Blvd. in 1975 serving our famous chiffon cakes such our Dream Cake, Fresh Strawberry Supreme, Hawaiian Banana Delight and more. Those remain to be our top sellers! In 2008, our Bakery have evolved with the times and customer’s demand. We introduced new and popular cakes such as our Classic Cakes. Our Mango Coconut Mousse and Chocolate Ganache and Mousse remains to be our top Classic Cake flavors. In 2010, we relocated our store to Hangar Way in the Strawberry Business Center, Watsonville.

We are still a small family business and now in our second generation of bakers and decorators. We value our bakery's tradition and customers' favorites. But we also like to test new products and move with the times. Pioneers of Photo and Logo cookies, we serve many customers outside of our Santa Cruz and Monterey area and have continued to expand our online business. We have shipped out over 5 million photo and logo cookies throughout the nation for corporate products and branding efforts and events.

Second generation baker, Paul, started helping his dad, Tony, when he was 13 yrs old. Now a father of three, he and his wife, Anna, run the bakery with their dedicated bakers, decorators, and customer service team.

We hope to see you at our bakery soon. You can find us at 125 Hangar Way. #130, Watsonville, CA. Or reach us at 831.722.5223 and sales@FreedomBakery.com. Follow us on Facebook and Pinterest to see our latest creations and updates!